Total Property Performance
Total Property Performance uses numerous business strategies
to achieve the StoragePRO’s trademarked “Right-Away Results”
On average, StoragePRO clients typically see a 17% increase in net operating income in their first year, and 14% each successive year, increasing the property’s value and available cash flow.
By joining StoragePRO, you have instant access to the tools, systems, and technologies to allow your business to thrive.
Facility
Management
Professionally trained managers, overseen by District and Regional Managers, conduct monthly audits. In-house facilities director and maintenance teams handle maintenance and cap ex projects.
Data-driven approach to optimizing occupancy and rate increases managed by experienced storage analysts. Our proprietary pricing algorithm can do multiple rate changes per month, optimizing rental rates.
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Revenue
Management
When local customers consider self-storage, Google Ads and SEO bring potential tenants to your optimized StoragePRO website ensuring your brand competes online.
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Digital
Marketing
Proactive vs. Reactive Management. We download data from every store, every day. We monitor the performance of each store against the entire portfolio, allowing us to identify trends and spot issues before they become problems.
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Business
Intelligence
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Human
Resources
Our experienced staff covers everything from recruiting and staffing, Benefits and Administration, worker’s compensation, and safety compliance.
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Website
Our 24/7 Online Chat Assistant and online rental platform makes it easy for people to complete the entire process online, as well as pay their bill and vacate a unit.
Trained in the storage industry to take inbound reservations and general inquiry calls, and make outbound collection calls.
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In-House Bilingual
Call Center
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Reputation
Management
By diligently monitoring our client's online presence, and quickly responding to reviews, we can quickly shift a negative experience into something positive.
Utilizing Yardi Systems, our team manages all aspects of accounting. Whether it’s paying vendors, providing detailed monthly reports or tax documentation, we manage it all.
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Accounting
Management
Software
Integrates with accounting and revenue management platforms while robust reporting gives owners full visibility into their business.
We’ll train your team at StoragePRO-U
Store manager performance is directly tied to technique and accountability. We teach both at StoragePRO University, our custom training program utilizes field-proven methods to train your team.
We cover a variety of topics to rescue your bottom line such as add-on sales, customer relations (soft skills), social media savvy, and best practice strategies
Managers meet and learn from StoragePRO’s leadership team where they receive support at the district and regional level creating an environment of support and accountability.
The knowledge shared and relationships forged help drive consistent service delivery and improved results.
“Stores don’t compete, their managers do.”
Steve Mirabito
Founder & President
StoragePRO Management, Inc.
StoragePRO University
makes good managers...great
and great managers...All-PROs!
Executive Team: Meet Your StoragePROS
From the moment you sign with StoragePRO Management, your property and profits will benefit from some of the industry's best talent, experience, and insight.
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Steve Mirabito
Founder & President
Steve Mirabito is the President of StoragePRO Management and has been involved in the self-storage industry since 1986. He has routinely been named a “Top 10 Operator” and has served as Chairman Emeritus California Self Storage Association. As one of the largest self-storage management operators, he pioneered management systems and training programs utilized throughout the self-storage industry. He has routinely been retained to prepare market and viability studies, along with extensive property research and site selection for developers and financial institutions. The author of several articles on Self Storage financing, management, and development, Mr. Mirabito has presented seminars on various Self Storage topics, including California lien sale procedures, successful telephone techniques, management trends, embezzlement prevention, site acquisitions and entitlement approvals. Steve built StoragePRO to manage properties the way he would manage his own. He pioneered the StoragePRO Way that is a detailed approach to retail, which is in his DNA, as his dad and grandfather owned grocery stores. In the early 90’s Steve saw the need for retail-oriented managers—not the traditional “caretaker” management couples. His intuition was right and clients who adapted this management approach recognized substantial revenue and occupancy growth. Today, this management concept is universally recognized as a best-practice approach.
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Paul Evans
Vice President of Finance
Paul brings experience in many facets of commercial real estate, including accounting, underwriting, debt financing, due diligence, acquisition, asset management and leasing. He has transacted on over $500M of commercial real estate transactions and is a California CPA.
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Francine Cronin
Human Resource Director
Francine has led effective HR teams and developed HR frameworks for organizations in manufacturing, education, public sector, the service industry, and engineering/construction. A knowledgeable, business-savvy resource, she brings balance and simplicity to HR processes that creates bottom-line competitive advantages.
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Christina Rita
Chief Operating Officer
Christina Rita is an accomplished, award-winning Operations Executive in the storage industry. She began as a District Manager with Public Storage and eventually became a Regional VP before joining StoragePRO Management in 2018. She is a recognized team leader with a strong commitment to revenue growth, effective operational strategies, and a culture of inclusive empowerment. She has overseen a remarkable 31% growth in the StoragePRO Management portfolio, with a 17% staff expansion and promotion of 15% of staff to new opportunities.
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David Lund
Vice President of Operations
David has decades of leadership experience with retailers such as Best Buy, Kmart, and Payless Shoe Source. He joined us as a District Manager in 2017, was promoted to Regional Director, then to his current role in 2022. He oversees all aspects of Operations, including staffing, financials, and ops team training and development.
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Jennifer Bielawski
Director of Sales and Marketing
Jennifer is a relationship builder who brings us diverse business experiences. She champions independent business owners in part because she is an entrepreneur herself, having built a successful food manufacturing business from scratch. She is adept at creating financial models for growth strategies.